NEW ARM & HAMMER Sensitive Gel toothpaste has been formulated with (5%) Potassium Nitrate, to help reduce painful sensitivity to cold, heat, acids, sweets or contact. Arm & Hammer Baking Soda penetrates to deeply clean and whiten teeth gently. You will love brushing with the minty taste of Winterfresh gel. A decrease in sensitivity should occur within the first 2 weeks of regular brushing and improve with continued use.
ARM & HAMMER Sensitive Gel Toothpaste contains the same active ingredient as the leading sensitive toothpaste at about half the price.
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