Ultra Tide gets to the
bottom of dirt and stains to help keep your whites white and your colors
bright. For great stain removal in any temperature, Tide is formulated
to quickly start dissolving — even in cold water.
detergents are now offered in a concentrated formula with outstanding
performance at 1/3 less per dose. This allows the same number of loads
in a detergent carton that is smaller, which is both convenient and a
right step for the environment.