I love this castor oil! It is indeed pure and cold pressed, though it doesn't say so in the description. I have used another brand of pure, organic, cold pressed castor oil before, but this one is superior. I use it to thicken my brows & lashes. Within two uses I noticed that fine lines I had on my forehead above my brows, caused from arching my brow or raising my brows have diminished considerably. I'm going to start using it on my forehead nightly to see what happens. I will definately only be buying this brand from now on!