Soylent
Soylent started with the basic idea that complete nutrition shouldn't be difficult or expensive. Th
Soylent started with the basic idea that complete nutrition shouldn't be
difficult or expensive. Their co-founders met in 2013 in Silicon Valley,
working under the same roof and eating the same diet of frozen meals and
ramen noodles. After a lot of frustrating meals, founder Rob Rhinehart,
alongside co-founders Matt Cauble, John Coogan, and David Renteln,
developed Soylent as an experiment. Their hypothesis: Food can be
simplified for the better. They were software engineers after all so
they wanted to engineer better food for themselves.
Because Soylent started as an experiment, iteration and innovation is in their DNA. Soylent went from one mixable powder to a suite of
ready-to-drink meals, and they won't stop there. The sky's the limit for
innovating and creating more efficient and plentiful food sources. Soylent
believes that these innovations will change the way the world looks at
food and the role food plays in our lives.