I use these for the end of my daughter's braids. I wouldn't feel comfortable using it in a ponytail (where broken hair would be more noticable), but I am really impressed with them for what they are. They are thicker and harder to stretch than the entry-level clear elastics I used to get at Shoppers. That means they are a bit tough to open up for use, but also that they stay in a lot better. I don't notice a huge difference in how much they snag her hair when I try to remove it at the end of the day, but I would say there is a slight improvement over the non-glitter, thinner ones I used to get. They are still a one-use item... but I sometimes had to use two elastics in her hair in one day with the old kind, because they would slip out if she was running around lots. These stay put. And, she likes the sparkles, and I like that you don't see the elastic in her hair. Thanks for carrying these, Well!