I am so very happy with this deodorant!! In the past I have tried other natural brands, as well as making my own DIY version. I found I am sensitive to baking soda, so they really irritated my skin. I also tried crystal deodorant, but that did not stop the odor for me. This one I had to try because it is baking soda free. I'm so glad I did, as it works better than the conventional brand I was using lately! It goes on well, and ends up having a dry texture, not oily at all. I have had absolutely no odor at all since using this deo! Plus I love the scent while applying. After it's been on for a bit the scent fades, but I like that too. All in all I'm super happy with this product! Finally I have found a natural deo that works for me!!