Wicked Cool!™ cleans gently and freshens breath. And like all Tom's toothpastes, it has no artificial dyes, sweeteners or flavors. Tom's of Maine produces this toothpaste without fluoride because they respect a customer's diverse needs and interests.
Ingredients: glycerin, aqua, calcium carbonate, hydrated silica, carrageenan, sodium lauryl sulfate, aroma
For children under 2 years of age ask a dentist or physician. Do not use if seal is not intact.
Tom's of Maine does not use artificial colours, artificial flavours or fragrances, or artificial preservatives. Additionally Tom's of Maine products are made without animal ingredients and are gluten free.
Other Tom's of Maine Products
Jessica: more than a year ago
Finally a natural toothpaste my kids will actually use! I have tried so many different kinds but they all ended up being thrown out because my kids weren't fans of the taste..and to be honest, I wasn't a fan of their morning breath after they had used certain products. Now, they smell minty fresh. Win win for all.
Holly: more than a year ago
I'm really impressed with this toothpaste and can't imagine using anything else. I purchased this for my daughter but now find myself ordering two at a time as I use it myself and enjoy the mild mint. The product does not leave your teeth feeling slick and smooth like conventional toothpaste and I do miss that feeling. Your teeth are clean and your breath is fresh. Highly recommend.