"Hakubaku" means "White Barley" in Japanese. It describes Hakubaku's desire that their customers will enjoy nutrient-rich barley in the same way as white rice, which is primary food in Japan.
Since the foundation, they have been deeply involved with 5 Grains: Barley, Rice, Millet, Wheat and Soba (Buckwheat). Their corporate logo
"Hakubaku" means "White Barley" in Japanese. It describes Hakubaku's desire that their customers will enjoy nutrient-rich barley in the same way as white rice, which is primary food in Japan.
Since the foundation, they have been deeply involved with 5 Grains: Barley, Rice, Millet, Wheat and Soba (Buckwheat). Their corporate logo expresses that 5 Grains, Barley, Rice, Millet, Wheat and Soba will spread worldwide thereafter.