Santa Cruz
The Santa Cruz Organic brand's roots stretch back to the early 1970's when founder and nature lover,
The Santa Cruz Organic brand's roots stretch back to the early 1970's when founder and nature lover, John Battendieri, began revitalizing orchards in the Santa Cruz mountains, an area known for its high-quality, flavourful fruit. Battendieri pressed his first batch of "Mr. Natural" apple juice in 1972, making it one of the first packaged organic products.
As a pioneer organic brand, Santa Cruz Organic was the first company to offer customers a wide range of organic, 100 percent juices and blends. They were also the first juice processor to use all organic fruit. As a company, they believe nature itself is the truest form of art, and their goal is to infuse the beauty of nature's process into everything they do - from harvest to the bottle on your table.
As a pioneer organic brand, Santa Cruz Organic was the first company to offer customers a wide range of organic, 100 percent juices and blends. They were also the first juice processor to use all organic fruit. As a company, they believe nature itself is the truest form of art, and their goal is to infuse the beauty of nature's process into everything they do - from harvest to the bottle on your table.
