e.l.f. cosmetics e.l.f Cosmetics Incredi-Curl Mascara

$10.99

e.l.f. cosmetics

e.l.f Cosmetics Incredi-Curl Mascara

e.l.f Cosmetics Incredi-Curl Mascara is rated 4.6 out of 5 by 1008.
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$10.99

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Description

Your lashes are Incredi-curl! Get big, bold curl and volume with e.l.f. Cosmetics Incredi-curl Mascara, a buildable volumizing and curling mascara that grips lashes for mega curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear.

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, and triclocarban.

e.l.f. is proud to partner with Fair Trade USA and manufacture products in Fair Trade Certifiedٙ facilities. Look for the Fair Trade Certified seal on your e.l.f. product!

e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.

Directions: Your lashes are Incredi-curl! Get big, bold curl and volume with e.l.f. Cosmetics Incredi-curl Mascara, a buildable volumizing and curling mascara that grips lashes for mega curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear.

Ingredients

Water (Aqua), Styrene/Acrylates Copolymer, Propylene Glycol, Synthetic Beeswax, Ricinus Communis (Castor) Seed Oil, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, PVP, Polyamide-5, Polyacrylic Acid, Palmitic Acid, PEG-8 Caprylic/Capric Glycerides, Hydrogenated Polyisobutene, Nylon-12, PEG-100 Stearate, Acrylates Copolymer, Magnesium Aluminum Silicate, Stearic Acid, Phenoxyethanol, PEG-40 Hydrogenated Castor Oil, Aminomethyl Propanol, Ethylhexylglycerin, Polyquaternium-10, PEG-90M, Crambe Abyssinica Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Alcohol, Sodium Benzoate, Silica, Tocopherol May Contain: Iron Oxides (CI 77499, CI 77492, CI77491), Titanium Dioxide (CI 77891), Black 2 (CI 77266) (nano)

Rated 3 out of 5 by from An okay mascara, but not a favorite (This review was collected as part of a promotion.) I was excited to try this mascara, but the results were pretty average for me. The formula is quite thick, which made the application a bit tricky, and I noticed it clumped on my lashes. As for the curling effect, I didn’t see much of a difference, even after a few coats. That said, it might work for someone looking for a more natural, everyday look. It’s not a bad product, just not one I’d reach for again. I still really like e.l.f. as a brand and will keep trying other products from their line! I received this product for free from Topbox Marketing for testing and review purposes.
Date published: 2025-07-23
Rated 5 out of 5 by from Amazing Product! (This review was collected as part of a promotion.) I received this product for free from top box marketing for testing and review purposes. This is definitely absolutely my new favourite mascara!!! I love the shape of the wand it makes your lashes look curled, full, & super long. I found if you apply 2 - 3 coats it looks the best. This mascara is light weight, non clumping, and looks amazing. I usually find it so hard to wash my mascara off even with a good make up remover but I found this mascara came off so easy. Have to say this product is one of the best mascaras I’ve ever tried so far. I will definitely be recommending this to everyone!
Date published: 2025-08-04
Rated 4 out of 5 by from Effortless Curl & Everyday Lift (This review was collected as part of a promotion.) I was pleasantly surprised by how well this mascara performs for the price! It gives a nice curl and lift without needing a lash curler, and the formula is lightweight, so it doesn’t weigh the lashes down. The wand is designed well for reaching smaller lashes, and I didn’t experience any major clumping or flaking throughout the day. It’s not the most volumizing mascara I’ve tried, but for an everyday, natural-yet-enhanced look, it’s amazing. I would definitely repurchase this as a budget-friendly go-to. I received this product for free from Topbox Marketing for testing and review purposes.
Date published: 2025-07-26
Rated 5 out of 5 by from Nice mascara (This review was collected as part of a promotion.) The e.l.f. Incredi-Curl Mascara in Soft Black pleasantly surprised me! The curved wand lifts and curls my lashes effortlessly, giving them a natural yet defined look. The formula is lightweight, buildable, and doesn’t flake or smudge throughout the day. It enhances my lashes without feeling heavy or stiff. I especially love how it holds a curl, even without using a lash curler. For a drugstore mascara, it delivers impressive results—definitely worth trying if you’re after a soft, fluttery lash effect! I received this product for free from Topbox Marketing for testing and review purposes.
Date published: 2025-08-04
Rated 4 out of 5 by from Nice and Simple (This review was collected as part of a promotion.) I recently tried the e.l.f. IncrediCurl Mascara, and I was pleasantly surprised. The curved brush fits nicely along the lash line, making it easy to apply without clumping. What impressed me the most was its staying power—it held the curl all day and didn’t smudge. The finish is more on the natural side, not too thick or heavy, which makes it great for everyday use. If you like clean, lifted lashes without the drama, this one's worth trying. Plus, the price is super affordable, so it’s a great value. I received this product for free from Topbox Marketing for testing and review purposes.
Date published: 2025-08-05
Rated 4 out of 5 by from Another great ELF product! (This review was collected as part of a promotion.) I have been using the ELF Incredicurl mascara in soft black for about a week now. As someone who uses mascara on an almost daily basis, I try alot of mascaras often. I have to say that this is another great mascara in my makeup bag. It holds a curl really well, especially if you use a an eyelash curler first. As someone who usually uses waterproof mascara due to oily eyelids, I have to say that this was pretty good and did not smudge. I would totally purchase this product and rave about another win for ELF! I received this product for free from Topbox Marketing for testing and review purposes.
Date published: 2025-07-24
Rated 3 out of 5 by from Just an Ordinary Mascara (This review was collected as part of a promotion.) For reference, my lashes are straight asian lashes. After using this mascara a few times, it’s just not made for my lashes. I do always use my favourite curler before applying. It doesn’t hold the curl and doesn’t give much volume. It doesn’t state that it’s waterproof but it claims to be smudge transfer and unfortunately it is not. I can see that this mascara works for someone with naturally curly lashes and just need a natural, everyday wear mascara but I have other mascaras that I much highly prefer. I have received this product for free from Topbox Marketing for testing and review purposes.
Date published: 2025-08-05
Rated 4 out of 5 by from Easy application Mascara! (This review was collected as part of a promotion.) The e.l.f. Incredi-Curl Mascara truly surprised me. The curved brush fits my lash line perfectly, lifting and curling my lashes without needing a lash curler. It adds a nice amount of volume while still looking natural—perfect for everyday wear. I didn’t experience any flaking or smudging throughout the day, and it stayed put even through humidity. It’s easy to layer without clumping and comes off easily with micellar water. For the price, it delivers high-end results. If you're looking for a lightweight, curling mascara that enhances your natural lashes, this is absolutely worth trying.
Date published: 2025-07-14
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