That’s because the plant-based formula with smartclean technology® seeks out dirt and stains in a revolutionary new way to deliver beautifully clean clothes with just 1/4th the dose of the leading brand. Plus, its handy pump makes for easy, one-handed use. No mess. No waste. No aching biceps.
Lavender Cedar Fragrance: Despite what you might assume, lavender cedar is not a particular variety of bedding for Provençal hamsters. Rather, it is a decidedly sophisticated scent suitable for laundering your unmentionables or tidying up your chateau—or your sixth floor walk-up. It’s not fussy.
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A: more than a year ago
I too, am impressed with this laundry detergent. Lavendar scent is fresh and not overbearing like the perfumes used in most detergents.. The squirt bottle takes some serious getting used to for the right amount to get laundry clean! I use it with white vinegar to kill bacteria. You can't dump it on top of a dry load and just turn the water on, you have to fill up drum with water, agitate to mix ingredients, lift lid on washer (or stop) to give contents a good, long soak before letting it complete the wash cycle. Colours won't run and laundry is fresh & clean!
Lisa: more than a year ago
I like this laundry soap, the dispenser is great..so easy just a few squirts in washing machine. It seems effective and the smell is nice, although the smell doesn't linger long on the clothes but that seems on par with most of the more natural laundry soaps that don't have tons of chemicals.