While baking soda is not harmful, some people do have a sensitivity to baking soda as it is more alkaline than our bodies and can throw some people's pH levels off at certain times, resulting in skin sensitivities. In this formula the baking soda has been replaced with dietary magnesium, which works just as effectively as routine's original formulas. Many people are deficient in magnesium and a lack of magnesium can cause sweat to be stinkier. Using magnesium topically is highly effective.
Features and Benefits:
- Clay naturally absorbs sweat
- Consistency does not vary as beeswax acts as stabilizer (beeswax is from Alberta's own Nixon Honey)
- Creamiest consistency
- Sensitive skin formula, contains no baking soda
- Each jar contains enough product for 3-6 months with regular use
Directions: Gently smooth a pea size amount onto underarms (or feet). May cause irritation to freshly shaved underarms or sensitive skin.
Ingredients: cocos nucifera (coconut) oil, magnesium hydroxide (dietary magnesium), kaolinite (kaolin clay), zea mays (corn, non-gmo) starch, maranta arundinacea (arrowroot powder), cera alba (canadian ethical beeswax), theobroma cacao (cocoa) seed butter, butyrospermum parkii (shea butter), calendula officinalis (marigold) infused olea europaea (olive) oil, tocopherol (vitamin e), flavor oils (organic blackberry, raspberry, citrus and vanilla), rosmarinus officinalis (rosemary) leaf extract.
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Christa: about a month ago
This product was recommended to me by a friend and I’m really happy that I gave it a try despite the cost. I’m really impressed so far. It smells lovely, I haven’t had any issues with the staining of clothing (though I don’t often wear white) and it keeps me odour free well into the next day. I liked it so much that I picked up another jar when a sale popped up!
Nicole: a few months ago
Two years ago I switched from antiperspirant to natural deodorant and for two years couldn't find anything that worked and didn't give me a rash. I started using Routine Baking Soda Free De-Odor-Cream Natural Deodorant Blackberry Betty three weeks ago and love it so far. It has a great smell and actually works!! It is a little expensive but seems to go a long way and since its the only product I have found that works is absolutely worth it.
Terry: a few months ago
Is it too hyperbolic to say that this deodorant was life-changing for me? I've tried so many natural deodorants that destroyed my skin (red, flaky, bumpy, itchy) and suspected the culprit was too much baking soda. So I went on a limb and tried this, even though it's a bit expensive. It was 100% worth it. The product works and it's gentle on my skin. The scent for me is just ok -- it reminds me of berry-flavoured gum. But because the scent isn't too strong, it's definitely not noticeable. Overall, love this stuff and will re-purchase. Especially happy to support a local company.
Kari: a few months ago
I was using another scent in the baking soda free line (The Curator) and while it worked well it didn't have a scent I loved. This scent is AMAZING! The formula is super easy to apply and so creamy! An application usually lasts most of the day unless it's a very hot day and I've been sweating lots.