Seventh Generation Natural 4X Concentrated Laundry Detergent
Free & Clear 1.47 L (66 Loads)
Seventh Generation Natural 4X Concentrated Laundry Detergent is everything a detergent should be! Easy to carry, super-concentrated so a little goes a long way, free of the iffy stuff, and great at fighting even the toughest stains. Clinically tested to be hypoallergenic.

  • Liquid laundry detergent that is non-toxic and hypoallergenic
  • Liquid Laundry Detergent with no optical brighteners
  • USDA Certified Biobased 96%
  • Contains no dyes or synthetic fragrances
  • Liquid laundry detergent detergent designed for standard and HE machines
  • Unique, copostable or recyclable outer shell made of repurposed fiber

Ingredients: Water, laureth-6 (plant-derived cleaning agent), sodium lauryl sulfate (plant-derived cleaning agent), sodium citrate (plant-derived water softener), glycerin (plant-derived enzyme stabilizer), oleic acid (plant-derived anti-foaming agent), boric acid (mineral-based enzyme stabilizer), sodium hydroxide (mineral-based pH adjuster), calcium chloride (mineral enzyme stabilizer), protease, amylase and mannanase (plant-derived enzyme soil removers), benzisothiazolinone and methylisothiazolinone (synthetic preservatives).

We are only able to ship this item to Canadian customers.
We can only ship this product to the 10 Canadian provinces.
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Andrea: a few months ago

Amazing product! So gentle on the most sensitive skin.

Jen: a few months ago

this product smells weird not buying it again

Katherine: a few months ago

I have been using this detergent for years. I absolutely love it! No chemicals and no scent. I use this on my husbands clothes which are barn/ shop clothes and they always come out clean and fresh. Plus great for me and baby who have sensitive skin!

Sarah: a few months ago

AMAZING! It works wonders on cloth diapers and you don't have to use very much which is nice!

Hilda: a few months ago

I've been using this detergent for many years and love that it's a plant-based product, in addition to being fragrance-free. Even in our hard water, we can use a bare minimum amount in our front-load washer. I recommended it to a friend whose child had skin allergies from a well-known regular, petroleum-based dertergent, and Seventh Generation solved the problem!

Nicole: a few months ago

This is my favourite detergent. It cleans well and even though it's fragrance-free, I find everything comes out smelling fresh.

Ingrid: a few months ago

Awesome product. Non -toxic and fragrance free!

Jennifer: a few months ago

I've been using this product for 5 years. I love it! I use it on all my husband's clothing, my clothing and both my little daughters' clothing. I dont worry about harsh chemicals or strong scents. It does a great job on all our clothing!

Jessica: a few months ago

I tried Seventh Generation Natural 4x Concentrated Natural Laundry Detergent a long time ago because I liked the reduced packaging and non-toxic ingredients. The lavender smell was lovely and it's a powerful yet gentle laundry detergent. Now I buy the Free and Clear unscented one because I have a baby. It's great at preventing clothes stains and odours too!

Stephanie: a few months ago

Love this! Been using it for all my laundry including towels and baby laundry. So far no smells of lingering detergents. Just nice clean freshnesss. Would love to try the sented ones next.

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