Very nice fruit taste, not too sweet. I like the fact that it is organic and has good ingredients. Love the cute bear on the label.

Best jam ever! I searched for years to find an all fruit spread without all that added sugar that most jams have and finally found this one a few years ago. All the flavors are good. Definitely a staple in my cupboard.

This is the best jam I have ever tasted .its all fruit ingredients is not hidden under layers of sugar or artifial sweeteners .the fruit explodes in your mouth with its fresh taste .definately recommend this product to everyone

I have been using Crofter's spreads for a few months now and will not go back to the commercial variety. These spreads have flavour that the others don't, but more importantly, they are much lower in sugar which is much better for one's health. Two other advantages: you get real pieces of fruit in this spread and with Well.ca, your order arrives at your door very quickly.

Just bought this for the first time and I am enjoying it. I will never go back to the store brands again. Just a small amount on toast is all I find I need.

I'm never buying my son another brand of fruit spread! It tastes sooooo good. We bought it for our 2 1/2 year old but we seem to be eating just as much of it. This is great for anyone who knows what homemade spreads tastes like.