Not Your Mother's Blonde Moment Shampoo Floral Scent

Formulated with Bonding Technology, a natural, vegan blend that helps to support and add strength to even chemically damaged hair and dark violet pigments to reduce brass and fight against yellow tones. 

2-in-1 Toning & Bonding Formula Brightens & Strengthens Lightened Tones With Each Wash Dark violet pigments neutralize brassiness & yellow tones with results after 1 wash Bonding Technology Strengthens Hair & Smooths Lifted Cuticles for Smoother, Shinier Hair Packed with moisture to intensely hydrate bleached & damaged hair.

Formulated with quinoa to aid in color retention. 

For natural and color-treated blondes and silver hair or light to medium toned brunettes with lightened hues (balayage, highlights, low lights, ombre and more).

Sweet and sunny floral scent.

Directions: Only use 2-3 times a week in place of regular shampoo. Lather and work into wet hair. Rinse thoroughly. Follow with Blonde Moment Conditioner.