Power Crunch

A former college football player and world champion body builder with over a decade spent formulating sports nutrition products, Kevin Lawrence put his advanced knowledge of protein nutrition to the ultimate test when faced with the life shattering dilemma of a critically ill infant son. Unable to nurse due to complications with a C-section birth and subsequent antibiotic treatment, young Khalen began life on commercial infant formula. After having tried every type of infant formula available, Kevin designed a hydrolyzed whey formula that became the solution to his son?s condition. After feeding Khalen the hydrolyzed whey formula for just 2 days, he fully recovered! Protein genius in the form of high-dh hydrolyzed whey protein is found in every Power Crunch product.